Make content that increases brand trust and sales.
We produce video podcasts and client testimonial videos that build trust, spark community, and turn real stories into ads.
Two offers. Same craft. Same modern look.
Build a Podcast That Grows Your Business and Your Community
We produce video and audio podcasts that engage your clients, help prospective ones discover your business naturally, and keep your community talking about your products.
Our Approach
We build podcasts that support your business and add value to your clients while helping new ones discover your products.
We map your business into talkable topics, then design podcast formats that deepen existing client relationships to your brand as well as draw in new, prospective clients.
Each episode develops a library of clips that can be shared as ads across your social channels.
Once established, you can even add sponsorships which will become an additional revenue stream for your business.
Who Can Benefit
Every industry has a story. We tailor your podcast so it speaks directly to your audience and builds trust.
Success stories, workout and meal tips, and brand philosophy to motivate your community and inspire healthy lifestyles.
Educate on legal topics while demonstrating expertise and building trust.
Founder stories and product insights that attract investors and users.
Case studies and Q&A content that helps prospects find you organically.
Feature chefs, menus, and local stories to engage diners and build loyalty.
Showcase listings, local market insights, and success stories that build credibility.
Share patient stories, wellness education, and staff interviews to humanize your brand.
Unbox the process - founder journeys, customer highlights, and behind the scenes insights.
Spotlight faculty, students, and innovation to attract new learners and sponsors.
Tell impact stories and share success to deepen donor engagement and visibility.
Services
We handle strategy, production, editing, and distribution across audio and video.
Podcast and Video Strategy for Growth
Audience-first positioning and format design to win on YouTube, LinkedIn, and podcast apps.
- Helps prospective clients discover your business naturally
- Build community engagement around your products
- SEO-backed titles and thumbnail systems
- Season roadmaps and guest pipelines
End-to-End Production (Video + Audio)
Studio or on-site multicam capture with broadcast-quality audio, lighting, and graphics.
- 2-4 camera setups, 4K capture
- Remote kits and Riverside/Zoom workflows
- Branded lower-thirds and motion graphics
- Director and producer-led sessions
Editing, Sound Design and Color
Tight edits with sound design and color-managed delivery for platforms and CTV.
- Narrative and interview editing
- Noise reduction, leveling, mastering
- Color correction and broadcast safe
- Loudness standards (EBU R128 / -16 LUFS)
Distribution and Optimization
Distro on all audio platforms as well as video platforms like Spotify, YouTube, Apple Podcasts, and more.
- YouTube, Spotify, Apple Podcasts, Amazon and more
- Show notes, transcripts, chapters
- Thumbnail and title testing
- Newsletter and blog repurposing
Community and Engagement
Turn your show into a conversation that builds a loyal audience.
- Prompts, Q&A, and live AMA workflows
- Feature customers and partners as guests
- Moderation and comment playbooks
- Measure engagement to refine topics
Ad Creative and Performance Cutdowns
Turn episodes into paid-social ad units and creator-style clips that convert.
- 9x16, 1x1, 16x9 deliverables
- Hook-first scripts and captions
- CTA variants and UTMs
- A/B creative testing kits
FAQ
If you do not see your question here, just ask. We are friendly.
Video, audio, or both?
For public growth, video improves discovery and repurposing. We publish both to YouTube and RSS.
How do you grow community?
We build prompts into episodes, push conversation to LinkedIn/Discord, and run live Q&As.
Can you turn episodes into ads?
Yes. We cut 15-60s units across aspect ratios, add CTAs, and deliver variants for testing.
Who owns footage and project files?
You do. We provide organized archives and share edit project files on request.
Turn Client Wins Into Video Proof That Sells
We produce testimonial videos that build trust, reduce buyer hesitation, and increase conversion without feeling staged or overproduced.
Our Approach
Testimonials that sell feel like real people telling real stories built on specificity, not hype.
We interview clients in a way that sounds natural and credible, then shape the strongest moments into a clear transformation story.
Testimonial cuts are structured for trust: problem → process → results → recommendation, with product context woven in.
One shoot becomes a library: website hero videos, paid-social ads, short clips, and sales enablement versions.
Who Can Benefit
Any business that sells trust can sell faster with testimonials especially when your clients become your proof.
Member transformations, nutrition wins, and real retention stories that drive sign-ups.
Client trust stories that reduce perceived risk and increase inbound consultations.
Buyer and seller wins that prove process, calm nerves, and close future clients.
UGC-style testimonials that increase conversion on landing pages and paid ads.
Human-first stories that build confidence and compassion without feeling overproduced.
Customer outcomes and ROI proof for product-led growth, fundraising, and sales cycles.
Before/after narratives that make your offer feel obvious and safe to say yes to.
Student success stories that strengthen brand reputation and drive enrollment.
Local regulars, event recaps, and community moments that keep people coming back.
Donor and beneficiary stories that increase belief, participation, and giving.
Services
We handle planning, production, editing, and ad cutdowns so you can publish proof consistently.
Pre-Interview and Story Mapping
We select the strongest clients to feature and map each story so it lands clearly.
- Speaker selection and outreach support
- Question design that avoids awkward scripts
- Light prep calls so talent feels confident
- Shot lists tailored to your business
On-Site Production
Cinematic lighting, crisp audio, and efficient direction that keeps it authentic.
- Single or multi-cam interview setups
- B-roll capture of product/service in action
- On-brand composition and set dressing
- Producer-led direction for natural answers
Editing That Builds Trust
We cut for credibility and clarity, then polish with color, sound, and graphics.
- Transformation arc storytelling
- Subtitles and hook-first openings
- Brand-safe graphics and callouts
- Audio cleanup and mastering
Assets for Ads and Sales
Every testimonial becomes a multi-format library designed to convert.
- Landing page hero + short versions
- Paid-social cutdowns (9x16, 1x1, 16x9)
- Sales enablement versions
- CTA and headline variants
Community and Reputation
Turn testimonials into a flywheel: clients feel seen, prospects feel safe.
- Feature clients as heroes (not just quotes)
- Release cadence planning
- Comment prompts and engagement playbooks
- Trust across your client base
Testimonial Video Ads
Performance-oriented creative that feels like real people, not commercials.
- Creator-style edits and captions
- Hook testing kits
- UGC-style variations
- Attribution-friendly delivery
FAQ
Quick answers. If your question is not here, email us.
Do clients need to be camera-ready?
No. We guide the conversation and keep it natural. A short prep call makes a big difference.
What makes a testimonial believable?
Specificity. We pull real details (before/after, obstacles, results) and avoid vague praise.
Can we use these on our website and in ads?
Yes. We deliver versions for landing pages, paid social, and sales, plus short clips for organic posting.
Who owns the footage?
You do. We deliver organized files and can provide edit projects on request.
Proof of craft
We bring a TV-level storytelling background to modern business media. Here are a few examples of past work that informs how we produce podcasts and testimonial videos today.
MrBeast - Lunchly Brand (Social Ad)
Creator-first pacing, bold hooks, and meticulous execution. This is the same thinking we apply to business podcast clips and testimonial ads.
If the embed is blocked in your environment, the link above will open the reel.
Lionsgate Alternative Television (Doc + Nonfiction)
Years of producing doc and unscripted TV: real people, real stakes, real clarity. That craft translates directly into compelling business podcasts and credible testimonial stories.
Select a show to expand galleries:
Disappeared: The Bradley Sisters (Two-Hour Special)▾
Two-hour special - select gallery below.
The Murder Tapes (60 min series)▾
Icons that Built America (1 episode)▾
Trailers (select)
Other Production Credits
Selected work that built the production instincts we bring to your brand.
The same documentary instincts that make real people compelling are what make business podcasts and testimonial videos work: clarity, pacing, specificity, and emotional truth.
Executive producer and showrunner with a background in unscripted television. Now helping businesses build podcasts and testimonial systems that feel authentic, modern, and built for growth.
- - 10+ years producing documentary and unscripted series
- - Expert in interview-driven storytelling
- - Focused on content that builds trust and drives action
Let's Talk
Reach out to discuss podcasting or client testimonial video production.
jason@cfunscripted.com
Based in New York — Working with businesses everywhere